Startup growth hacking techniques for virality

Membership: Free
Time to read: 5 minutes per day
Duration: 5 Days
Email Frequency: Daily for 5 Days

Growth hacking coined by Sean Ellis is a marketing technique used by growth seeking startups. It uses creativity, analytical thinking and social metrics to sell products and gain exposure. 

Some of the prominent techniques used by growth hackers falls into domains of search engine optimization, website analytics, content marketing and A/B Testing. 

Many startups like DropBox, AirBnB, Hotmail etc. used growth hacking techniques to grow at hyper scale in a short span of time.

In this course we will learn about growth hacking and various tips and techniques that you can use to grow your startup fast.

Course is delivered as a daily series of 5 emails which can be read in less than 5 mins.


About Author

Lokesh Gupta
Lokesh is a startup specialist and growth hacker. He has 12 years of experience in running and managing startups. Over last 10 years he has started multiple ventures in consumer internet space.

He holds a dual degree in Chemical Engineering from Indian Institute of Technology, Delhi (India) and MBA from Sunstone Business School, India.

Course Outline

Day 1: What is growth hacking?

Day 2: Famous growth hacking examples

Day 3: Techniques to hack your startup growth

Day 4: Growth hacking tools

Day 5: Summary and resources for further learning

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